NeuroID is a behavioural analytics company that assesses human interactions with websites and mobile applications. NeuroID has analysed millions of customer journeys over 10 years. Nash Ali, Head of Operational Strategy at Neuro ID discusses both verifying user journeys with digital identity technology and data versus understanding human interactions and behaviour.
We ask: has digital identity taken away fundamental techniques like observing the human characteristics and behaviours of a fraudster, or is this technology transformative?
The interview also covers whether behavioural analytics are integrated enough into IAM strategies for enterprises, compared with digital identity.
Watch the full interview to find out:
- How does NeuroID optimise data protection for businesses and customers?
- What behavioural insights during the onboarding process can reveal more about the person’s identity than data itself?
- What loopholes exist to enable illegitimate digital identities?
- What do you hope to get from exhibiting at Identity Week America?
